Using Hiring Data to Improve Quality of Hire

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You feel the pressure coming from all sides. You have to fill roles fast, keep the frontline locations staffed, and yet somehow keep raising the quality of hire. Gut feel and resume review just don’t cut it anymore. You need hiring data that tells you who performs, who stays, and which parts of your process are a waste of time.

And you start to see patterns when you treat hiring data as an operating system, not an afterthought. Some locations hire better recruiters who move faster, and certain experience profiles that lead to higher sales per hour or better customer satisfaction. And when you see those patterns, you’re able to repeat what works and cut what doesn’t.

This is where recruitment analytics and hiring performance data change the game for you: You can improve quality of hire and still protect speed, compliance, and candidate experience. And the key to this is dead simple: get the right data, track clear quality of hire metrics, and act on what the numbers tell you.

What Is Quality of Hire?

Quality of Hire helps measure the performance, retainability, and contribution value of the new hire after you hire them. In other words, it transfers the focus from “time to fill” to “value added.”

For high-volume and hourly positions, the quality of hire will probably relate to a few key outcomes:

• Productivity Ramp Time

• On-the-job performance ratings

• Attendance and reliability

• Customer satisfaction impact

• Retention at 30, 90, and 365 days

Quality of hire is not a figure that applies across the company. It’s a measurement defined by the company’s needs. Perhaps the contact center cares most about handle time, scores, and the retention of employees after the initial 90 days. Perhaps the retailer cares most about sales per hour, shrinkage, and the return rates from season to season.

“When you connect quality of hire with data related to your hiring outcomes, you no longer argue over opinions.” You understand what sources, screens, and recruiters lead to the best results.

Key Hiring Data That Impacts Quality of Hire

Most teams collect a lot of hiring data, but very little of that serves to help improve the quality of hire. You need a short, focused set of inputs that link directly to outcomes.

Pre-hire data

• Source of hire by job, location, and recruiter

• Results of tests and assessment with pre-employment test scores

• Interview ratings and structured scorecards

• Results of the selection process: this includes background and availability checks

• Process speed, from application to offer and from offer to start

Post-hire data

• Ratings by Manager and by Role

• Key Performance Indicators, like units or the number of calls handled, per hour

• Attendance and incident records

• Completion of training and time to proficiency

• At 30, 90, 180, and 365 days

When you make these connections, recruitment analytics will begin testing these input variables for correlation with outcomes. So, you might discover that people who apply via mobile applications within 15 minutes have a 20 percent higher retention rate at 90 days compared to people who abandon the application process but come back another time. Another example might be that people from a specific job board will earn 30 percent higher scores compared to those from every other source.

This is not a theory. The Josh Bersin Company research, cited in a report by Deloitte, says firms employing advanced people analytics have an average three-year cumulative profit growth rate that is 82 percent higher than firms not using such analytics (82 percent higher profit growth rate).

Quality of Hire Metrics You Should Track

Quality of hire starts with the need for a simple scorecard. You have to identify the metrics that matter to your business and align the analytics of your hiring data to the metrics.

1. First-year retention

It is retention that will be the cleanest signal. If new talent departs in the first 90 days, there is something amiss in the talent attraction, selection, or onboarding process.

• Metric: Percentage of new employees retained at 30, 90, and 365 days

• Cross-section by function, geography, manager, source, and recruiting manager

Retention impacts the Bottom Line. In its research, Gallup discovered that high turnover costs these types of firms about 19 percent of total payroll costs due to voluntary turnover.

2. Performance ratings and KPIs

Correlate objective performance with hiring inputs:

• Performance ratings at 90 days and 1 year

• Operational key performance indicators like productivity, quality, or safety incidents

3. Time to productivity

Time needed for new employees to achieve baseline performance:

• Days from start date to target productivity level

• Training completion times

4. Hiring manager satisfaction

To keep abreast of what’s going on at the sharp end of the business, simple surveys are conducted each time a new person is

• Assessment of new hire quality and fit

• Net Hiring Manager Score for the process

5. Quality of hire index

Some teams combine multiple indicators into one index. For instance:

QoH score = normalized performance score

• Performance and retention score

• Plus hiring manager score

Keep the formula simple, or nobody will trust it. Start with a small set of metrics that your operators care about most.

How Hiring Data Improves Decision-Making

You need to hire a data analyst who gives the hard evidence to your team. Instead of arguing about job boards, interview steps, or assessments, you show what’s improving the quality of hire and what’s slowing you down.

Better spend the allocation

When you know which sources lead to strong quality of hire metrics, you stop paying for channels that send noise. According to LinkedIn, organizations using data to guide recruitment are 2 times more likely to improve recruiting efficiency and 3 times more likely to reduce costs (2 times more efficient).

Sharper screening and interviews

You can prove which screening questions, assessments, and interview steps relate to performance and retention. For example,

• An above-threshold structured interview score predicts 15 percent higher sales per hour.

• Candidates who pass a simple work simulation reach proficiency 10 days faster.

Improved recruiter and manager performance

Recruitment analytics enable targeted coaching: You can show each recruiter their time to fill, offer acceptance rate, and downstream quality of hire. You can also show hiring managers how their interview speed and decision patterns affect quality.

McKinsey has reported that top talent is up to 8 times more productive than average employees in complex roles, up to 8 times more productive. Data-driven hiring decisions raise the odds that you hire and retain more of those high-impact employees.

Using Predictive Analytics to Improve Quality of Hire

Once you have a stream of cleaned data going from application to first-year performance, you can then leverage predictive analytics to enhance the quality of hire before you make a job offer.

Build practical prediction models

A large data science team is not necessary to get started on your project. You want to start with a clear idea in mind that may look like this:

• What candidate attributes are drivers of 90-Day Store Associate Retention

• Which sources and screens predict top quartile performance in Contact Center jobs

The fit or risk score can then be assigned by your recruiting technology using your historical data on your success at recruiting. While the final decisions remain with your recruiters, they are guided by signals related to what has worked with your organization.

Anticipate attrition and staffing gaps

Predictive models may also highlight locations that have the potential for staffing shortages based on past employee turnover and the pace of hiring. This enables organizations to open jobs for recruitment well in advance to maintain service levels. According to a study by the Boston Consulting Group, organizations that are leaders in people-related data practices have 2.5 times the revenue per employee compared to followers (2.5 times revenue per employee).

Protect fairness and compliance

“Predictive analytics should never become a ‘black box’ that conceals bias. You should have clear ‘guardrails’ in place:”

• Monitoring audit models for adverse impact

• Use work-related inputs, not demographic statistics

• Provide a fair process and communicate well with the candidates

It’s definitely not our aim to somehow compete with recruiters or cannibalize their business. It’s our purpose to eliminate noise so that more of your team’s time is spent with successful candidates.

Common Mistakes When Using Hiring Data

Organizations spend heavily on recruitment analysis despite the fact that they are not able to enhance the quality of hire. This is because of a couple of common pitfalls.

Tracking too many metrics

Too many metrics on a dashboard clutter the view of the signal. All metrics matter if none matter. Keep it limited to a set of meaningful quality of hire metrics that drive business results. Time to fill, hiring costs, retention, performance, and hiring manager satisfaction rates will suffice.

Chasing vanity metrics

“Views, clicks, and applicants look good on a PowerPoint presentation, but they may not always be good indicators of quality. You have to be mindful of these issues: “

• Application to hire rate by source

• Retention and Performance by Source

• Show rates and acceptance rates

Relying on dirty or incomplete data

When hiring managers or even recruiters skip fields or delay performance reviews, the analytics reported about the process of hiring would be misleading. The solution would be to create simple rules about data. Things like pre-filled fields would reduce the need for human entry.

Ignoring context from the field

Ignoring context from the field

Data shows what is occurring, but not why. Integration of dashboards and feedback on a regular basis from hiring managers, recruiters, and new hires is required. Context will help in creating small experiments that are guided by data on what to implement on a large scale.

Best Practices for Data-Driven Hiring

Better quality of hire through data does not take a multi-year transformation. It takes focus, follow-through, and technology that does not turn against you.

1. Define success with your operators

Do not build quality of hire metrics using just the HR function. Meet with the operation and hiring managers. Agree on what the most important outcomes are, such as:

• Retention at/above a certain percentage over 90 days

• Time to productivity given a certain number of days

• Safety or error rates below a certain threshold

2. Build a simple data model

Create a minimal data set mapping from attraction through first year:

• Source, recruiter, and hiring manager

• Important screening and interview scores

• The offer, start date, and onboarding process

• Performance, KPI’s, and retention dates

To make sure you can collect these details in a standardized way using your ATS or recruitment platform, make sure the platform supports these categories.

3. Run small experiments

Apply recruitment analytics to validate these individual improvements:

• Simplify the application and monitor the effects on the completion rate and retention

• Add a work simulation to see the time to productivity

• Standardized interview scorecards should be used, comparing the quality of hire before and after

Glassdoor research shows that companies where the hiring process is optimized experience up to 70 percent improvement in the quality of hire as reported by hiring managers (70 percent improvement).

4. “Share clear visual dashboards.”

Recruiters and managers need not wrestle with spreadsheets.

Offer dashboards for:

• Pipeline health by role & location

• Data on key qualities of hire over time

• Top performing sources and campaigns

Metrics should be reviewed during regular recruiting huddles. Wins should be celebrated, and one or two experiments should be selected for the next cycle.

5. Keep data ethics front and center

Be open about how you use candidate selection data. Train your hiring personnel on how they make fair-minded decisions. Make sure that your technology will support you in adhering to EEO and privacy laws.

How Technology Enables Better Quality of Hire

The tools that lack integration: manual tracking, spreadsheets, and unconnected tools are taking your team back. Technology to drive an improved quality of hire within scale has to bring the entire hiring process together—from apply to day one to year one.

Unified hiring platform

An advanced recruitment system brings application, evaluation, interview, offer, and onboarding data into a single system. You get a view of the candidate and a system of recruiting data.

Such an integrated perspective helps to support:

• Quality of Hire Consistency by Location

• Imbalanced or unstructured hiring processes across roles

• Better reporting of source efficacy and recruiting performance

Automation with control

Automation must eliminate roadblocks, not obstacles of judgment. An optimal system must perform these functions:

• Automates screening based on business rules you can control

• Guides candidates to appropriate locations or positions

• Causes the manager to act quickly when reminders are triggered

• Provides surface analytics for data-driven hiring decisions

Continuous feedback loops

Technology should be able to integrate pre-hire and post-hire information. This allows you to make adjustments to the process in real-time by connecting the dots like this:

• When 90-day retention rates decline in a region, you can analyze it based on source, recruiter, or a new manager.

• If the new assessment suggests top performance, then it can be extended quickly to various positions.

Having the platform in place, your talent acquisition teams eliminate guesswork. You understand which hiring decisions drive improvements in the quality of hire, and you’re able to scale those decisions.

Conclusion

Quality of hire doesn’t exist as some abstract HR term. It’s the connection between your recruiting and your business performance. When you think of recruiting data as central infrastructure, everything from retention to performance excellence to your managers receiving the teams they want becomes elevated.

Keep it simple. Establish what success looks like in a hired employee. Determine the steps leading up to success and gather good data on them. Using recruitment analytics, make small tests. Finally, implement what works in all stores, or wherever your business has branch facilities.

Cadient makes it easy for big volume organizations like yours to start making those same decisions. With Cadient’s Smarter Hiring System, you can link your applicant flow, screen, interview, and outcomes all in one place, allowing you to increase the quality of your hires without bringing your team to a standstill. To get an idea of what data-driven decisions look like in your specific world, set up a working meeting with Cadient and bring your most challenging hiring questions with you.

FAQs

1. Why is quality of hire important?

Quality of Hire relates your hiring efforts to business results. High-quality hiring metric has been shown to decrease employee turnover, costs related to training, and safety events. This metric simultaneously increases employee productivity, customer satisfaction, and business revenue per employee. Managing this metric can turn hiring from a cost center to a source of business growth.

2. How Frequently Should the Quality of Hire Metrics Be Reviewed?

The top-level metrics for the level of hire quality should be reviewed at least quarterly with the HR and operations leaders. Frontline and hourly positions require monthly reviews by role and location, enabling quick action. The recruiters and hiring managers are able to assess the leading indicators weekly, including pipeline, time to hire, or early retention indicators.

3. What data must you have to initiate hiring data analytics?

You can begin with a small, focused set of data. Be sure to track source of hire, recruiter, hiring manager, scored assessment and interview, date started, performance ratings, and 90-day and one-year retention. With consistent data and even very basic reporting, patterns will emerge that can help you optimize the quality of your hires.

4. How can bias be avoided when using Predictive Analytics for recruitment?

Ensure the use of only job-related inputs in the models. These include experience, evaluations, and interview scores. Avoid using demographic variables. Validate models to detect adverse impact on demographic subgroups. Collaborate with legal and compliance professionals. Ensure human review of any flags raised by the models to enable the recruitment and management team to make the final decisions.

5. What is the role of recruitment managers in data-related recruitment decisions?

Hiring managers can be invaluable partners. They can assist in determining what measures of quality of hire can be set for their roles, offer feedback on structured interviews, and deliver performance and retention data post-hire. They should be meeting with recruiters too to discuss dashboards and improve their process to boost the quality of their hires.

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